Summer of Galaxy

Insight

In a sea of iPhones, Samsung Galaxy users are proud to stand out from the crowd and be different.

Idea

Loyal Galaxy owners are worth celebrating. Let’s treat them to exclusive rewards and make their summer epic.

Summer will
never be the same

Samsung ran a series of month long rewards to celebrate the loyalty of Galaxy users.

Tactics: Web banners, paid and organic social, pre-roll online video

👏🏼 Props to my talented team 👏🏼

Sr Art Director - Julie Adkerson
Art Director - Jill Darrow
Sr Copywriter - Eliza Roderer
Copywriter - Ben Jones